Point11

Using Alpha

Ask questions. Get work done.

Analytics#

Alpha is the AI assistant built into Point11. Ask questions about your campaign data, compare audiences, or dig into a result. Alpha shows the evidence behind its answers and can turn your findings into documents and presentations. It can also help get work done in Point11 and connected tools. Review and confirm any proposed action before it happens.

Workflows#

Workflows let you save useful analyses and run them again. Turn a brand check, audience comparison, or team report into a workflow, review its steps, and publish it when you're ready. You can ask Alpha to schedule published reports daily, weekly, or monthly, so the work keeps running as new data comes in.

Advisor#

Advisor helps you decide what to work on next. It brings together Discovery opportunities with the customer needs, AI conversations, and competitive context behind them. Add your team's priorities and constraints to guide future recommendations, choose the actions that matter, and track what you do. Use the evidence alongside your business results to judge the impact.

Use Alpha in Slack and Microsoft Teams#

Bring Alpha into the conversations where your team works. Ask questions about your campaigns, explore customer intelligence, and discuss the answers with your colleagues.

  • Slack

    Ask your account manager and Slack admin to connect Alpha. Mention Alpha for threaded replies. Your Slack email must match a Point11 account with access to your organization.

  • Microsoft Teams

    Ask your account manager about connecting Alpha to Microsoft Teams.